Sugar Editorial Picks
May 24, 2007 -
In this edition of "we all know sex sells but why are these products so darn creepy?" we will be looking at the Glowfur's line of glowing fur swim suits, short skits and faux-glowing fur jackets.
The company, which touts its "creative approach of matching just the right kind of faux fur with special internal lighting technology," has been the talk of geektown this week and while I know bright things can be mesmerizing, I ask you to not get sucked in.
- 17 Comments
Mar 23, 2007 -
The April cover of Wired Magazine will feature a package of stories about radical transparency, their notion that the next model of business success is laying your company bare to the world—sharing secrets with your rivals, blogging about ideas as you have them, and copping to fumbles and foibles as you make them. Even more transparent, I fear, is the magazine's cover, which features the fabulously funny and smart Jenna Fischer, who plays Pam on The Office. No there won't be any foil wrapping, but Fischer will appear clothed in the top cover and "naked" on a second cover underneath.
- 15 Comments
Mar 09, 2007 -
Now that women are just as obsessed with the latest gadgets as their counterparts, is it really necessary to have Playboy model look-alikes drooling over products in ad campaigns?
With the iPhone's release quickly approaching, it will be interesting to see what marketing schemes are used to increase its visibility so to speak. We've already seen the official Apple iPhone commercial but will we be seeing any images like this one I created (yes, that's right people it's FAKE) in magazines such as Stuff and FHM?
- 15 Comments
Feb 12, 2008 -
No pun intended, but I haven't had the pleasure of flying high in the sky with Virgin America just yet — even though they are the mac-daddies of total-tech airlines. With mood lighting, MP3s on every flight, a 110v power adapter in each seat, personal-ordering screens, in-flight entertainment systems, and best of all competitive prices, I can't think of one good reason why I haven't tested out this hot new airline.
Speaking of hot, Virgin America's ads are quite steamy with slogans like "Whatever turns you on" and pictures of voluptuous women.
- 13 Comments