The iconic blue box of macaroni and cheese has got a new look. Kraft Foods and design firm Landor Associates have revealed an updated package for the wildly popular Kraft Macaroni and Cheese. The box is still blue, but it has a noodle smile that will become an extension of the brand's new multimillion-dollar advertising campaign. For well-known food products like Kraft's Mac and Cheese, a Read more

Get enough action during the Super Bowl yesterday? If you were busy high-fiving your fellow fans between plays and missed the fun, funny, and sometimes "awwww"-worthy ads, then here's your chance to catch up. Now through Feb. 10, you can watch all of the Super Bowl XLV ads on Facebook's official sports page, and vote for your favorites by "liking" them. The one who goes home with the most votes Read more

So, after all the years of dealing with the famous Get a Mac ads, you'd have to expect Microsoft to fire back at some point right? In its latest spot, Microsoft points out the Mac's lack of Blu-ray functionality in a cute stop motion and cartoony sort of way. Sure, it's also a blatant promo for Avatar as well, but I think the ad is pretty creative. Check it out above and tell me what you think! Read more

The iPhone 4's FaceTime feature is really cool in action, but really, I don't know how many people will actually use it on a regular basis. I mean, not only do you have to have a WiFi connection, but you can only use it between two iPhone 4 users. How many of your friends and family members have (or are planning on getting) an iPhone 4? Probably not enough to warrant a purchase of an iPhone 4 for Read more

Relatively speaking, there seemed to be a lot less boobs, and more smart tech in the commercial breaks during the 2010 Super Bowl, which is a good thing — it solidifies the idea that geeks really are rock stars! Although there were plenty of tech-centric spots in-between the fast food and sugary soda commericial goodness, the ad that sticks out the most in my mind is FLO TV's "My Generation" Read more

Rumor has it, Google will be playing with the big boys when they run an ad during this year's Super Bowl. Google has never been one to advertise — although they did release a series of Chrome commercials last year, and put an ad on the Google homepage for the Nexus One — we've never seen an ad for their search engine. That could all change today. Google put together a series of YouTube videos Read more

Interactive ads are taking over our tech! Late last year, everybody jumped on board the augmented reality train, which gave us a new way to look at marketing (come on, even Home Depot had an augmented reality gift card), and in case you haven't noticed — there are interactive ads in our iPhone and iPod Touch apps. No matter how you feel about pop-up ads in your iPhone, it's likely that you Read more

The Pre, Palm's latest smartphone, is a pretty cool phone, with its attractive exterior and sleek OS, but its ads are another story. Where the first commercial featuring actress Tamara Hope was pretty epic, with a serene Buddhist scene, the most recent ads are a bit mind-boggling. In one, Hope talks of going with the flow, and more bizarrely, she admits that the Pre can do something cooler than Read more