Do the Gimmicks for LG's Dare Make You Want to Buy It?

GeekSugar — Fri, 01 Aug 2008 07:30:02 -0700

Since PetSugar had noticed the controversial portrayal of pit bulls in one of the commercials for LG's Dare, I began recalling the other commercials for the Dare, like this one where a Jessica Simpson-lookalike risks life and limb to get her Dare back from a ledge.

Since LG has begun giving their products cheeky names (many of them so similar to Alfred Hitchcock film titles that it warranted a quiz) and the voice over for these ads says sexily, "Dare You To Touch One" with its "bold features" and "fearless design," it seems like the company is reaching far into its bag of gimmicks to appeal to a young, hip audience (like they did with Lauren and Brody in their Shine commercial) by seeming edgy.

I'm not so sure that the controversy of the pit bull commercial was unintentional, either (thankfully the commercial got pulled); I mean, here we are, talking about it, after all. Juxtapose these ads with Apple's commercials, which, though they rely on catchy songs, the product is always the star - like in the MacBook Air commercial.

But you be the judge: after seeing these ads are you intrigued by the Dare? Do the ads influence your buying habits at all?

Geek Goods: Blair's New Maroon Cell Phone on Gossip Girl

GeekSugar — Thu, 25 Sep 2008 10:01:39 -0700

Loyalists to geeksugar's Gossip Girl tech quiz would know that this season, the casts' season one cell phones have been replaced with flashier, more up-to-date cell phones. Mizz Blair Waldorf here, you'll note, had an oft-matching orange LG eNV last season, but is now sporting the new version of the same phone: the LG eNV2.

What's fun about the choice is that the older and newer version both came in black, and then a couple random color options. Both times, Blair has had the fun color; first orange, and now maroon. It's an interesting fashion choice because though black is always chic, color is bold and daring (not unlike how Blair's prim siren dresses).

Want to follow in my favorite mean girl's tech footsteps? The eNV2 is available from Verizon for $100 and includes a full QWERTY keyboard, a music player, Bluetooth support, and a 2.0-megapixel camera. And yes, it does come in black for those not as bold as Blair.

Photo courtesy of The CW