Sugar Editorial Picks
Mar 13, 2007 -
Unless you're a real Mac fanatic, or have taken a trip to the UK lately, you probably haven't seen the new UK "Get A Mac" ads, which seem to be stirring up some controversy for how they portray PC users. Says Macworld UK: "These include ‘Naughty Step’ where PC suggests that doing fun stuff should be punishable; ‘Magic’ where PC exchanges a file with Mac to much funfair; and ‘Court’ which examines how easy it is to make a photo book." Seen here, a US Mac ad and a UK Mac ad, side-by-side.
- 5 Comments
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Apr 15, 2009 -
Last night I had the pleasure of checking out the second concert in the Grammy Celebration Concert Tour presented by T-Mobile Sidekick here in San Francisco, where N.E.R.D and Natasha Bedingfield hit the stage. I caught up with Natasha backstage before the show to talk about tech, her love for gadgets, and find out if her new hubby is into tech as much as she is. Here's what the British beauty had to say:
GS: Being the official spokesperson for Boogie Superstar for the Wii, does this mean you're an avid gamer?
- 2 Comments
Aug 01, 2007 -
What makes geeksugar readers so great? The fact that they span the globe. This week's reader profile allows you some insight into the world of tdamji, a certified Interior Decorator and Lighting Expert and visual artist currently getting a degree in Indigenous Art History and Anthropology at the University of British Columbia in Vancouver.
- 18 Comments
Jul 23, 2007 -
- My Hello Kitty love is reserved to pencils, stationery and cell phone charms, so the idea of purchasing a Hello Kitty robot that's meant to keep a child company kind of freaks me out. 6,299 Hello Kitty Robot Replaces Good Parenting - Gizmodo
- Pimping out your YouTube page is almost as fun as pimping out your TeamSugar page. Almost.
- 5 Comments
Jul 05, 2007 -
When it comes to advertising and marketing there's no one recipe that satiates and titillates all cultures and what works in one country can come off as crude, confusing or darn right silly in another. The British "Mac or PC" ads, which are similar to those aired in the US but laced with British humor, were called "too smug" and reportedly made Apple a "less favorable" company with the UK public. So what does that difference in cultural subtitles look like in other countries?
- 11 Comments