Stella Artois

Tips

Simple Tip: Hold a Beer Glass Straight For a Foamy Beer Head

At the Tales and Ales lunch in Aspen, Stella Artois master beer sommelier Marc Stroobandt led the beer tasting.

At the Tales and Ales lunch in Aspen, Stella Artois master beer sommelier Marc Stroobandt led the beer tasting. I remembered the Belgian brew expert from a lamb luncheon he'd hosted the year before, where he championed a head on beer: "Don't be afraid of foam on your beer. If you're short on the foam, then you'll be short on some flavor."

This year, Stroobandt demonstrated the perfect pour. He began by holding the glass entirely vertically, rather than tipping it as so many of us do, to prevent too many suds from entering the glass. At the very end, he leaned the pilsner glass ever so slightly to fill it to the very top. Did you know you're supposed to preserve the foam on your brew?

Source: Flickr User quinn.anya

beer

The Stella Artois iPhone App Makes Pub Crawls Effortless

I know it's only Tuesday, but everyone can appreciate a good drinking app, am I right?

I know it's only Tuesday, but everyone can appreciate a good drinking app, am I right? Did you happen to catch the Android 1001 Cocktails App from last week that helps Android owners mix-up some fancy cocktails?

Well the latest comes from Stella Artois, which is pretty clever since it utilizes the same augmented reality feature that the latest Yelp app boasts (yes, you need an iPhone 3GS since it's dependent on your phone's GPS and compass). With this free Le Bar Guide app, you can see which bars and pubs closest to you offer the Belgian brew, Stella Artois. It's currently only available in the US, but international databases are in the works. Can I just say how much I love that this photo is of a street I used to live near in London?