Geeky Virgin America Ads: Too Hot to Handle?

No pun intended, but I haven't had the pleasure of flying high in the sky with Virgin America just yet — even though they are the mac-daddies of total-tech airlines. With mood lighting, MP3s on every flight, a 110v power adapter in each seat, personal-ordering screens, in-flight entertainment systems, and best of all competitive prices, I can't think of one good reason why I haven't tested out this hot new airline.

Speaking of hot, Virgin America's ads are quite steamy with slogans like "Whatever turns you on" and pictures of voluptuous women. And after seeing Paris Hilton (strategically), check out the the in-flight, seat-to-seat instant messaging keyboard, I can't say I'm surprised by their advertising strategy — sex sells so they say! I can't say that these "red light airline district" pics do it for me, but then again, I was already sold on all the high-tech features. What do you think? Do you like them, or are they too hot to handle?