What will be the final roll processed? Find out after the jump.
The beloved film was introduced 75 years ago, and after its initial mainstream popularity, it settled into niche favoritism. While the film can be tricky to come by, it's been replicated in digital filters like Hipstamatic's "Kodot" filter — though true Kodachrome enthusiasts claim the original will be impossible to replicate.
Some hope the film, which has been described as "a pop culture icon," will undergo a Polaroid-like resurgence, but as Kodak has discontinued the film, which is both tricky and costly to process, it's unlikely that the movement will gain ground. As for the last roll? It will be shot by the store's owner and developed today. The last frame will be a photo of all of the store's employees standing in front of the store wearing commemorative Kodachrome shirts.
Source: Flickr User zsumoz