I have been following Industrial Designer Branko Lukic, who is working to develop and license products that will be "treasured not because of their specifications, but because they make the owner happy to own it" for about a year and he continues to amaze me. Branko tackles the "Nonobject" principle in his book of the same title and is preoccupied with the "space between you and the object." While it seem esoteric to some, I think the notion points to an exciting, interactive and deeply personal trend in technology. A prime example is this Behind the Scenes Camera, which is intended to record "what you see, what you can control" from the front and "what you don't see and what you don't control" from the back. Here's more:
"Cameras till now have only ever taken images before our very eyes. Rather than accepting this and getting permanently locked into one way of looking at the world – and one way of capturing visual memories through the lens – why not expand our understanding of photography and reveal an augmented view of a given moment? Behind the Scenes Camera is designed to capture what’s going on behind our back, beyond our control, while simultaneously capturing the scene in front of us, the one we control."
Blanko goes on to admit that technologically, this is not revolutionary, but it’s "the idea that’s breakthrough." It's not the type of thing you consider everyday, but I can't help being captivated by the notion and possibility of more personal technology. What do you think of it?

Sergio Rossi
Playtex
Juicy Couture
I think its cool! You could make a neat series with those pictures.
1That's a good idea. I would love to do a project with a camera like that.
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