How would you feel if your cell phone [1] released a fragrance—no I'm not kidding. The Sony Ericsson [2] DoCoMo SO703i phone does just that by including a replaceable scented strip near the center hinge.
Featured on Trendhunter [3], the DoCoMo comes in a variety of designs as each includes a different aroma sheet which resembles that of a scratch and sniff sticker. Why would anyone want a smelly phone? Supposedly the aroma is intended to relax cell phone users while they make calls. Each scented strip is said to only last about three months, which may be a blessing in disguise in case the first scent gets more irritating than enjoyable!

What do you think? Love the idea or not a fan? Leave your comments below!